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Foreshore + Folk

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our best selling print as a Doona

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the softest, temperature regulating sheets known to mankind.

back for one final re-stock

Pastel dreams

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BEHIND THE BRAND - WHO ARE WE?

My names Erica,

I'm a stay at home mum of 4 beautiful beach boys; Corbyn (7), Conrad (5), Bohdi (3) & Koby (10mo) and wife to my husband E who loves & supports me in everything I do. We love spending all summer at the beach, or adventuring in the great outdoors where we feel most alive. I designed back in high school but only recently got back to my creative roots as an outlet from being 'Mummy'.

I wanted to create a brand that captured what it feels like to be a person of the Foreshore. That beautiful piece of the Earth that sits between the ocean & the open road. So with a pencil, a piece of paper & an abundance of online resources I set out on a journey to create Foreshore + Folk.

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Fresh New Arrivals Just for You!

Discover the latest trends with our fresh new arrivals! Shop now and upgrade your style with the season’s best picks.

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Vibe & Wear

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Blog posts

Girls Coastal Cowgirl Room - Shoppable Mood Board

Inspired by our new (yet to be released) Coastal Cowgirl print I put together a mood board for any little country/ocean loving gal with all the shoppable links.  

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Bedtime Made Stylish and Comfortable: The Ultimate Pullover Tops for Kids

Our Kids Pullover Tops offer the perfect blend of comfort and style for bedtime. Made from soft, breathable double-knitted cotton-spandex fabric, they ensure a cozy sleep experience year-round. The...

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